"How to Create a Small Town" Digital ZINE
- Part 1:From our Editors Creating a new way of building cities
- Part 2:"Desire" Designs a New Form of Fishing and Food Culture - Broker, Daiki Hasegawa
- Part 3:Learning from a Startup with a Love for Animals: How to Deal with a Complex Society - Social Entrepreneur Yota Takakura
- Part 4:Not letting go of "words without a purpose" - Poet,
Kon Ito - Part 5: From our Editors - Six Perspectives to Rewrite the Rulebook of Urban Development
- No. 6From our Editors ── Plans for 202X
Who is urban development for?
Much of urban development to date has pursued the "greatest happiness for the greatest number of people." This means making stable choices within our established needs, with as few people as possible feeling disadvantaged. It is true that this is one solution. However, what is needed changes over time. But who does "the greatest number" refer to today? Are you and I really included in that? What does "greatest happiness" mean?
If we continue to develop our towns with the same old mindset, we may end up creating a town that appears at first glance to be a place that everyone wants, but in reality, it belongs to no one.
NTT Urban Development Design Management Office has been conducting repeated research and thought experiments on this note to explore ways to update current development practices. Through these activities, we felt that development based on more personal sensibilities might be possible, and we began exploring the possibility of shedding light on new, undiscovered value, niche needs, and discerning small businesses.
NTT Urban Development Design Management Office is thinking about "new ways of creating cities."
The results of our research have been published on note as a digital zine entitled "How to Create a Small Town," so please take a look.
"How to create a small town"
Digital ZINE
Part 1From
our Editors
Creating a new way of building towns
Part 2: "Desire" Designs a New Form of Fishing and Food Culture - Broker, Daiki Hasegawa
Part 4: Not letting go of "words without a purpose" - Poet Kon Ito
Part 5 : From our Editors - Six Perspectives to Rewrite the Rulebook of Urban Development
Who is urban development for? Much urban development to date has pursued the "greatest happiness for the greatest number of people." This means making stable choices within established needs, with as few people as possible feeling disadvantaged. While this is certainly one solution, what is needed changes over time. So, who exactly is the "greatest number" these days? Does that include you and me? What does "greatest happiness" even mean? If we continue to develop cities based on the same old mindset, we risk creating places that at first glance appear to be what everyone wants, but in reality, they belong to no one. The NTT Urban Development Design Management Office has repeatedly conducted research and thought experiments on this note to explore opportunities for updating current development practices. Through these activities, we sensed the potential for development based more on personal sensibilities, and began exploring the possibility of shedding light on new, undiscovered value, niche needs, and discerning small businesses. NTT Urban Development Design Management Office is considering new ways to create towns. We have published our research results on note as a digital zine called "How to Create a Small Town," so please take a look.